Bradley Associates: Initial Public Offering

The ‘dot-com’ bubble of 2000 put an end to the dreams of many an entrepreneur who had hoped their company's preferred exit strategy would be an initial public offering (IPO) of common stock.

These days, fortunately, to the benefit of entrepreneurs and investors, there's renewed interest in IPOs: Entrepreneurs, venture capitalists and investors are once again openly discussing the IPO as a realistic benchmark.

The key factor with an IPO is the amount of investment that can be attracted.

Without doubt, a public offering of equity on the Stock Exchange is an effective means by which to attract investment into the business. An IPO on the Stock Exchange lays the foundations for future business and opportunities by providing funding and impetus to the business development side of the company.

Raising capital through an IPO is a major milestone in the life of a company. But with the right amount of preparation, knowing what to expect and the prospects for doing a successful IPO can be great.

It is of paramount importance that the company has a good relationship with prospective stockholders. Obviously, Bradley Associates prepares a detailed and comprehensive information campaign during the IPO period. It is our responsibility to ensure that the IPO is adequately subscribed at the target price.